Our follower Sam, is a regular family man looking to enhance his future potential customers. He is thirtysomething and married with 2 little ones. He lives with his family in leased holiday accommodation with the regional council designated housing organization. He works full-time 9-5 with the neighborhood council as a HR police officer as well as is likewise a part-time fully grown pupil studying Organization Monitoring two nights per week.
Sam mosts likely to nearly every home video game and also around 5 away video games per season, however he is not a season ticket owner. He angled pay for the one-off price as well as does not know about the budget strategy repayment terms. He normally meets a pal at a local club prior to home games, as he believes it is as well costly to consume in the stadium.
Sam has a ‘Residents and also Supporters’ smart card released by the local football club as part of a joint venture with the regional council. The card is a Football Club Membership Card with a shut bag, a payment center that is just legitimate in the arena and the club’s retail outlets (a shut handbag owned and run by or in support of the club can produce thousands of hundreds of pounds in extra income as well as efficiency gains).
The ‘Residents and Advocates’ smart card additionally allows repayment by Europay/ MasterCard/ Visa (EMV) and is Local Authority Smart card Standards e-Organisation (LASSeO) & Integrated Transport Standards Organisation (ITSO) certified. This indicates that it can be made use of to get to council provided solutions and on neighborhood transport. The card has actually likewise been established as well as encoded according to the emerging Specifications for Smart Card Technology in Stadia.
MONDAY
Sam logs on to the club’s site and checks the fixtures for the coming month. He chooses to purchase 2 tickets for tomorrow evenings cup game, when he will certainly take a good friend from job who has actually never been before. Sam merely enters his ‘Locals and also Supporters’ smart card number into the acquisition display. He selects to pay for the ticket with the EMV payment. When the purchase is total Sam examine his Loyalty points equilibrium as well as it has actually increased by 200 (100 per ticket) He picks the ‘print in your home’ option, prints both barcoded tickets and after that sets off for job.
The bus shows up. Sam gets on and presents his ‘Homeowners as well as Fans’ card, which stores his ITSO certified monthly bus ticket to the reader.
At the workplace Sam utilizes his ‘Residents as well as Fans’ smart card at the office building gain access to control visitor. This enables him to open up the main entry door. Since the card also serves as Sam’s personnel pass it likewise has his photo as well as gives him accessibility to his workplace as well as other appropriate areas in the building. At lunchtime Sam is busy so he makes a decision to eat at the personnel dining establishment. Most team have council issued cards for Access ID and also to pay for food yet Sam’s can utilize his ‘Locals and also Supporters’ card in all council personnel dining establishments. However, the e-purse made use of in council restaurants does not allow Sam to accru points, unlike the various other e-purse also on the card.
At 17:00 Sam leaves the workplace as well as travels home on the bus once more using his ‘Residents and also Fans’ card, which stores his ITSO certified monthly bus ticket.
Monday is among both evenings a week that Sam participates in a part-time program held at the football club meeting centre.
Sam drives to the stadium and also presents his ‘Citizens and Advocates’ smart card to the car parking barrier. This opens as the CRM system informs it that Sam is Examining tonite so is qualified to free vehicle parking. When the evenings research mores than Sam leaves the parking area making use of the ‘Residents and Fans’ card to open up the leave barrier.
When Sam obtains house he examines his Commitment Factors equilibrium once more as well as sees that he obtained 50 factor for going to university, as is part of a neighborhood ‘Self Growth’ programme run by the council and also supported by neighborhood businesses.
Variety of uses of the ‘Citizens and also Supporters’ card. (10 ).
Week in the Life of a Football Supporter with a Citizen’s Smart Card
Component 2 of 8
TUESDAY
Sam follows his usual routine utilizing the ‘Locals as well as Advocates’ smart card on the bus and to access his office complex. At lunch time he enters to the local library and also obtains a book associating with his Organization Administration course. He uses the self-service desk and provides the ‘Locals and also Advocates’ smart card to register the funding of the books, as the card also functions as a collection card.
Sam decides to go straight to the football club from the office and also fulfills his pal outside the arena. Sam realises that he has neglected his ticket, but is not concerned as he merely mosts likely to the club store where they reviewed his card and also verify he was released with a valid ticket. They after that verify the accessibility control system to accept the card. (In truth Sam did not require to do this as when he used the card to ID himself on-line the previous day when purchasing the tickets, the card and also the barcoded ticket were instantly included in the access control system as valid for access for this video game. The system however would just approve the initial kind i.e. card or ticket for entry, as soon as one type had been made use of the second would certainly be immediately rendered void this is for protection as well as revenue defense purposes.).
Sam’s friend gets here and they both enter the arena Sam with the ‘Homeowners and also Fans’ smart card as well as his pal with his own barcoded ticket. In the stadium Sam and also buddy both obtain a drink and also something to eat. As Sam has the ‘Citizens as well as Advocates’ smart card he goes straight to the cashless settlement line up which is much shorter than the money queue. To enhance take-up of the brand-new ‘Locals and also Advocates’ card there is a discount on all products when paying with the pre pay e-purse. Sam pays utilizing the closed e-purse and also he is offered quicker than his good friend who is paying with cash money. Sam additionally saves money. Sam then receives a text from the football club Occasions Group thanking him for getting in the stadium early and offers him a BOGOFF (Buy One Get One For Free) offer on the new line in pasties from a local bakers if he utilizes his closed e-purse for payment.
Sam and also pal view the very first fifty percent during which Sam covers up his e-purse on his ‘Locals as well as Fans” smart card by text Then at half time he makes the most of the BOGOFF deal.
After the suit buddy Sam uses his ‘Locals and Supporters’ smart card for the bus trip residence. In your home Sam checks his loyalty account and also sees a total amount of 125 brand-new factors from his acquisitions as well as since he entered the stadium early.
Number of uses of the ‘Homeowners as well as Supporters’ card. (10 ).
Week in the Life of a Football Fan with a Citizen’s Smart Card.
Component 3 of 8.
Wednesday.
Sam follows his typical routine right into work using the ‘Homeowners as well as Supporters’ smart card on the bus and to access his office building. Today is Sam’s birthday the football club CRM texts his mobile phone a 2-4-1 offer to eat in the restaurant at the stadium. To take advantage of this offer Sam meets his wife for lunch at the stadium. The offer also states that if he pays for the meal with the closed purse on his ‘Residents and Supporters’ smart card he will receive treble loyalty points. Sam tops up his e-purse on his “Residents and Supporters” smart card by text message. Sam redeems the 2-4-1 offer and pays for the meal with the closed e-purse on his ‘Residents and Supporters’ smart card.
When Sam returns to work he uses the ‘Residents and Supporters’ smart card to access his office building.
After work Sam decides to go to the gym he uses his ‘Residents and Supporters’ smart card for the bus journey and once at the gym, which is a council leisure centre. Sam uses the ‘Residents and Supporters’ smart card to gain entry to the leisure centre as it is also holds his membership details. Sam uses smart card inside the leisure centre to register his use of the gym and again to use of the swimming pool. Sam then travels home on the bus using the ‘Residents and Supporters’ smart card.
At home Sam logs on to the clubs website and checks the balance on his loyalty account. He discovers that he has an additional 350 points for topping up, paying in the restaurant and also a bonus for his birthday. Sam has also been given additional points for participating on one physical activity at the gym, this is a PCT initiative to promote healthy living and combat obesity and help reduce the pressure on the local NHS. The scheme is supported by the local council and the football club.
Number of uses of the ‘Residents and Supporters’ card.( 14 ).
Week in the Life of a Football Supporter with a Resident’s Smart Card.
Part 4 of 8.
Thursday.
Sam follows his usual routine into work using the ‘Residents and Supporters’ smart card on the bus and to access his office building.
At lunch time Sam goes to town and buys a CD from a local music store and some accessories for his car from a national motor factors retailer using the EMV payment on his ‘Residents and Supporters’ smart card.
Sam has study leave in the afternoon and travel home on the bus using his ‘Residents and Supporters’ smart card, and collects his Business Management course books and course work. At home Sam logs on to the clubs website and checks the balance on his loyalty account and discovers that he has an additional 160 points for the EMV transactions at the local music store and the national motor factors retailer. As these transactions are using the EMV payment facility they attract a slightly lower rate of points than transactions using the pre pay e-purse on the ‘Residents and Supporters’ smart card.
As Sam is registered as a mature student studying at the stadium he is allowed free access to the WiFI within the stadium conference suite. Sam drives to the stadium early, for his second study night of the week, as he is meeting a study buddy there. On arrival at the stadium Sam presents his ‘Residents and Supporters’ card to the parking barrier which opens as it knows smart watch from the CRM that Sam is studying tonight and is entitled to free parking. Sam uses the ‘Residents and Supporters’ smart card to log on to the network using dual factor authentication and the system recognises Sam is registered with a sight impairment and has stored visual preferences to help him read the text. The system is set to Sam’s preferences. This same function could be used to change language for those whose first language is not English.
Once the evenings study is over Sam leaves the car park again using the ‘Residents and Supporters’ smart card to open the exit barrier.
When Sam gets home he again checks his Loyalty Points balance and sees that, just as he did on Monday evening he received 50 point for attending college, this is part of a local ‘Self Development’ programme run by the council and supported by local businesses.
Number of uses of the ‘Residents and Supporters’ smart card (12 ).
Week in the Life of a Football Supporter with a Resident’s Smartcard.
Part 5 of 8.
Friday.
Sam follows his usual routine into work using the ‘Residents and Supporters’ smart card on the bus and to access his office building.
At lunch time Sam goes to the councils ‘One Stop Shop’ to apply for Free School Meals for his 2 children. He uses a public PC and presents his ‘Residents and Supporters’ smart card to the reader which identifies him asks for a secret word (2 Factor Authentication). As Sam is registered with a sight impairment on the council’s public facing system his visual impairment preferences are read from the card and the councils public facing system is set to Sam’s preferences.
As the councils CRM already holds many pieces of information required for the Free School Meals Entitlement Form some information there has been automatically completed i.e. Name. DoB, Address, Contact details etc. This is called Auto Form Fill. Sam check the auto populated data is correct, completes the rest of the form and returns to work.
After work Sam decides to go to the gym he uses the ‘Residents and Supporters’ smart card for the bus journey and once at the gym, which is a council leisure centre Sam uses the ‘Residents and Supporters’ smart cardto gain entry to the centre as it is also his membership card for the leisure centre. Sam also uses the ‘Residents and Supporters’ smart card inside the leisure centre to register his use of the gym and again use of the swimming pool. Sam then travels home on the bus using the ‘Residents and Supporters’ smart card for the journey home.